In this cinematic campaign for Dior Homme, we set out to embody the essence of modern masculinity—confident, composed, and magnetic. Shot in the heart of Vienna with the visual spirit of New York City, the film tells the subtle story of two individuals drawn together not by chance, but by presence. The fragrance becomes a silent character—a signature felt before seen.
My role included creative concept development, directing, cinematography, and overall production. The goal was to create a short but immersive visual that works across social platforms while aligning with the sophisticated identity of the Dior brand.